The 20-Lead Guarantee

If your ads don't bring at least 20 leads in your first 60 days, we keep managing your ads and take $497 a month off your Dominate fee until they do. Here's exactly how it works.

Who it covers

Clients on the Dominate plan, which is the plan that includes ads. To qualify, you keep at least $20 a day in ad spend running for the full 60 days. You pay ad spend directly to Google, so you always see what was spent. Website and Local SEO don't include ads, so they aren't part of this guarantee.

What counts as a lead

A real person in your service area who contacts you through your ads by calling, texting or filling out a form, with a working phone number or email. Duplicates, spam, wrong numbers, job seekers, sales pitches and people outside your service area don't count. Every lead is tracked in your own CRM, so you can see each one and where it came from.

When the 60 days start

The day your first ad goes live, after you've approved the ads and your lead system has been tested end to end.

What we need from you

Approve your ads and send any job photos or videos we ask for within 2 business days. Keep your ad budget on and your payment method with the ad platform working. Don't pause, edit or turn off the ads yourself while we manage them. If any of these don't happen, the 60 days pause until they do.

What “free” means

If you're under 20 leads at day 60, $497 of your monthly Dominate fee is waived each month until you reach 20. The rest of your Dominate fee and your ad spend continue as normal. We keep running and improving your ads the whole time.

What it doesn't cover

If you're under 20 leads at day 60, $497 of your monthly Dominate fee is waived each month until you reach 20. The rest of your Dominate fee and your ad spend continue as normal. We keep running and improving your ads the whole time.

Questions

Ask on your Growth Call, or email localservicescale@gmail.com. The guarantee is written into your service agreement before you start.