Before-and-after ads that fill your calendar.
Detailing is about as visual as a service gets. A swirled-up hood next to a mirror finish stops people mid-scroll. Facebook and Instagram ads built from your own work, aimed at car owners in the towns you serve, can fill a calendar. Facebook ads aren't part of our plans; Dominate runs Google Ads and Local Services Ads.
Why detailing ads on Facebook flop.
Boosting a post and hoping isn’t a plan. These are the usual leaks.
Boosted posts with no offer
A great photo with no clear next step gets likes, not bookings.
Targeting the whole metro
Ads shown to people an hour away, or to people who’d never pay for the kind of work you do.
Leads nobody answers quickly
Facebook leads cool off fast. A reply a few hours later often gets nothing back.
Cheap offers bring cheap customers
Lead with a $49 wash and you attract people shopping for $49 washes. The offer decides the customer.
The same ad for months
Ads wear out as the same people see them again and again. Without fresh creative, results fade.
Ads that bring the clients you want.
Facebook ads aren't part of our plans; Dominate runs Google Ads and Local Services Ads. If you run Facebook ads yourself, this is what works.
Offers that attract better jobs
Built around full details, paint correction and coatings, priced with our calculator so every booking is worth the drive.
Local targeting
A tight area around the towns you cover, tuned as you learn who actually books.
Your work as the ad
Your before-and-afters and short clips. A simple script and shot list makes filming on your phone quick.
Instant follow-up
Every lead gets a reply right away and lands in your inbox with their vehicle and what they asked for.
Retargeting
People who visited your site or watched your videos see your work again while they decide.
Fair questions.
Do I have to make videos?
Short phone clips work well, and photos work too. A simple script and shot list keeps filming to minutes, not an afternoon.
Facebook or Google?
Google catches people already searching. Facebook and Instagram reach car owners who weren’t looking yet. We only run Google Ads and Local Services Ads, on Dominate.
What will leads cost?
It varies with your market, offer and season. On Dominate, every lead from Google Ads and Local Services Ads is tracked to a booked job, with a monthly LTV:CAC report.
My ad account is restricted.
Some restrictions can be appealed and some can’t. Facebook ads aren't part of our plans, and Dominate's Google Ads and Local Services Ads don't depend on your Meta account.
Everything else we do for detailers.
Free tool
Know your price before you quote.
Our free detailing calculator prices any car by size, condition and package, then shows what you actually keep after labor, products, drive time and card fees.
- ✓Real profit on every quote, not just a price
- ✓A walk-away price when a customer haggles
- ✓A clean good, better, best quote you can text in seconds
On Dominate, we set up your own branded version. Every quote you send lands in your CRM with its dollar value, and the follow-up goes out on its own.
What it costs
Simple plans. Real results.
Every plan starts with a one-time setup: Website $497, Local SEO $497, Dominate $1,997. Your site, Google profile and lead system go live 3 business days after we have your info, photos and access. Dominate adds ads and lead tracking, live in about 2 weeks. Just need a website? It's $250 a month.
Local SEO
Show up on Google in every town you serve.
per month
- 2 new town or service pages a month
- Weekly Google Business Profile posts
- Missed-call text-back and review requests
Dominate
Ads, lead tracking and the full growth engine.
per month · 20-Lead Guarantee
- Everything in Local SEO, plus instant replies, quote follow-up and win-back texts
- Google Ads and Local Services Ads, with every lead tracked to a booked job
- Monthly LTV:CAC report, weekly check-ins and a growth meeting
Setup: Website $497, Local SEO $497, Dominate $1,997. Local SEO: 3-month minimum. Website and Dominate: 6-month minimum; on Dominate, ad spend is paid directly to Google. Optional AI phone agent minutes are billed at cost. SEO results aren't guaranteed; the 20-Lead Guarantee applies to Dominate only.
See everything included →Book a free Growth Call.
20 minutes. We'll learn how you're getting jobs now and where you want to go, then tell you which plan fits, or if none do yet. No obligation.