Repeat clients for detailers

Turn one-time details into clients who book again.

A new customer costs you ads, quotes and time. A past customer already trusts you. We keep your client list in one place and send the right offer at the right time: maintenance washes for coating clients, seasonal interior resets, and a check-in for anyone who hasn’t booked in a while.

The problem

Where repeat business slips away.

Plenty of detailers have a list of happy customers they haven’t heard from in a year.

01

No real client list

Names and numbers spread across your phone, old texts and a notebook. You can’t follow up with people you can’t find.

02

Coating clients left alone

A coating needs regular maintenance washes to keep its look. Without a plan, that recurring work goes elsewhere or never happens.

03

No reason to come back

No reminder, no seasonal offer, no “it’s been six months” message. So they don’t think of you.

04

Rainouts never rebooked

Weather wipes out a day, and getting each job back on the calendar depends on you remembering everyone.

05

No maintenance plans

Filling every slot with one-off details is the most expensive way to run the business. A monthly or quarterly plan makes income steadier.

What’s included

A client list that books itself again.

Your client list comes with Local SEO and Dominate. Rebook reminders, win-back texts and seasonal campaigns come with Dominate.

01

Every client in one place

Each customer, vehicle, service and date saved automatically when they book.

02

Maintenance plans

Monthly or quarterly plans, priced with our calculator, offered after the first detail.

03

Coating maintenance reminders

Coating clients get a reminder when their next maintenance wash is due, with a link to book it.

04

Win-back texts

Customers who haven’t booked in a few months get a friendly check-in with an easy way to book.

05

Seasonal campaigns

Spring clean-ups, road-trip prep and winter protection, sent to the customers who’d actually want them.

Questions

Fair questions.

Won’t customers find the texts annoying?

Only if they’re too frequent or irrelevant. We send a few well-timed messages a year, and anyone can reply STOP at any time.

Can I text my old customers?

Only the ones who agreed to get texts from you. We help you collect that consent from now on, and use email for the rest.

How should I price a maintenance plan?

Use our free calculator to see what each visit costs you in product and time, then price the plan so every visit makes money.

Which plan includes this?

The client list comes with Local SEO ($397 a month). Rebook reminders, win-back texts and campaigns come with Dominate.

Free tool

Know your price before you quote.

Our free detailing calculator prices any car by size, condition and package, then shows what you actually keep after labor, products, drive time and card fees.

  • ✓Real profit on every quote, not just a price
  • ✓A walk-away price when a customer haggles
  • ✓A clean good, better, best quote you can text in seconds
Open the free calculator →

On Dominate, we set up your own branded version. Every quote you send lands in your CRM with its dollar value, and the follow-up goes out on its own.

What it costs

Simple plans. Real results.

Every plan starts with a one-time setup: Website $497, Local SEO $497, Dominate $1,997. Your site, Google profile and lead system go live 3 business days after we have your info, photos and access. Dominate adds ads and lead tracking, live in about 2 weeks. Just need a website? It's $250 a month.

Local SEO

Show up on Google in every town you serve.

$397

per month

  • 2 new town or service pages a month
  • Weekly Google Business Profile posts
  • Missed-call text-back and review requests
Start with Local SEO

Dominate

Ads, lead tracking and the full growth engine.

$1,997

per month · 20-Lead Guarantee

  • Everything in Local SEO, plus instant replies, quote follow-up and win-back texts
  • Google Ads and Local Services Ads, with every lead tracked to a booked job
  • Monthly LTV:CAC report, weekly check-ins and a growth meeting
Start with Dominate

Setup: Website $497, Local SEO $497, Dominate $1,997. Local SEO: 3-month minimum. Website and Dominate: 6-month minimum; on Dominate, ad spend is paid directly to Google. Optional AI phone agent minutes are billed at cost. SEO results aren't guaranteed; the 20-Lead Guarantee applies to Dominate only.

See everything included →
One clear next step

Book a free Growth Call.

20 minutes. We'll learn how you're getting jobs now and where you want to go, then tell you which plan fits, or if none do yet. No obligation.