Google Ads that fill the truck this week, not someday.
Junk removal searches are urgent: “couch removal today”, “hot tub removal near me”, “estate cleanout”. The person typing wants a truck soon and calls one of the first few results. Search ads can put you there as soon as Google approves them. On Dominate, we run them by town and job type and show you what each booked load cost.
Where junk removal ad money disappears.
A lot of people searching about junk aren’t looking to pay someone to haul it.
City bulk-pickup and dump searches
“Bulk trash pickup day”, “landfill hours” and “where to dump a mattress” are people planning to do it themselves. Those clicks cost money and never book.
Free-stuff and scrap clicks
“Free couch pickup”, “scrap metal prices” and “junk cars for cash” match your keywords and bring in nothing you can sell.
Ads running when no truck is free
Paying for clicks on a Saturday when both trucks are booked, or late at night with no one to call back, wastes the best part of the budget.
Cleanout searches sent to a generic page
Someone searching for an estate or garage cleanout who lands on a page about single items doesn’t see their job and goes back to Google.
Paid calls that ring out mid-load
You paid for that call. If nobody answers and nothing texts them back, the next hauler on the page gets it.
Ads run around trucks, towns and job types.
Part of Dominate, on a Google Ads account you own, managed every month.
Campaigns by job size
Single-item pickups, full loads, cleanouts and specialty items like hot tubs and pianos each get their own ads and their own budget.
Exclusions from day one
Dump hours, city pickup, free-stuff, scrap and job searches blocked at launch, with new ones added each week from the search terms report.
Schedules that match your crew
Ads run hardest when a truck can actually take the job, and ease off when you’re booked out.
Local Services Ads where available
Help getting through Google’s screening so you can appear above the regular ads, where you pay per lead instead of per click.
Pages that quote from photos
Ad clicks land on pages with load-size pricing, a photo upload and online booking, and every call and form is tracked to a booked job.
Fair questions.
Which plan includes ads?
Dominate: $1,997 a month plus a $1,997 setup, with a 6-month minimum. It includes Google Ads and Local Services Ads. Website and Local SEO don't include ads. Your ad spend is paid straight to Google from your own card, on an account in your name.
Is there a guarantee on ads?
Yes, on Dominate. The 20-Lead Guarantee: 20 leads in the first 60 days of ads, or $497 a month comes off the Dominate fee until 20 are reached. It needs at least $20 a day in ad spend. See the guarantee page for terms.
How soon do ads start bringing calls?
Search ads can show once Google approves them, often within a day or two. Local Services Ads take longer because Google screens the business first.
I already run ads. Can you take them over?
Yes, on Dominate. We go through what you have, keep what works and cut the waste. You keep ownership of the account.
Everything else we do for junk removal companies.
Free tool
Know your price before you quote.
Our free junk removal calculator prices any job by load size, weight and access, then shows what you actually keep after labor, dump fees, truck costs and card fees.
- ✓Real profit on every quote, not just a price
- ✓A walk-away price when a customer haggles
- ✓A quote ready to text, with the price one size down and one size up
Free to use. Put in your own dump fees and truck costs once and every price updates.
What it costs
Simple plans. Real results.
Every plan starts with a one-time setup: Website $497, Local SEO $497, Dominate $1,997. Your site, Google profile and lead system go live 3 business days after we have your info, photos and access. Dominate adds ads and lead tracking, live in about 2 weeks. Just need a website? It's $250 a month.
Local SEO
Show up on Google in every town you serve.
per month
- 2 new town or service pages a month
- Weekly Google Business Profile posts
- Missed-call text-back and review requests
Dominate
Ads, lead tracking and the full growth engine.
per month · 20-Lead Guarantee
- Everything in Local SEO, plus instant replies, quote follow-up and win-back texts
- Google Ads and Local Services Ads, with every lead tracked to a booked job
- Monthly LTV:CAC report, weekly check-ins and a growth meeting
Setup: Website $497, Local SEO $497, Dominate $1,997. Local SEO: 3-month minimum. Website and Dominate: 6-month minimum; on Dominate, ad spend is paid directly to Google. Optional AI phone agent minutes are billed at cost. SEO results aren't guaranteed; the 20-Lead Guarantee applies to Dominate only.
See everything included →Book a free Growth Call.
20 minutes. We'll learn how you're getting jobs now and where you want to go, then tell you which plan fits, or if none do yet. No obligation.