Quote new lawns from the address, not a drive-by.
Driving out to look at every lawn eats the hours you should be mowing. With the right estimate form, the customer gives you the address, service and frequency, you measure the lot from satellite view on your phone, and the quote goes back the same day.
Where lawn care estimates slip away.
In spring, the company that quotes first often gets the yard.
Driving out to estimate
Every in-person estimate costs you a trip, and the customer waits days for a number.
Missing information
A form with just a name and phone means a callback to get the address, the service they want and how often.
Quotes by memory
Prices scribbled in a notebook or sent from your personal phone are hard to track and easy to forget.
No clear start date
The customer said yes, but nobody told them when the first mow is. They call someone who gives them a date.
Surprise first visit
No reminder before the first mow means locked gates, dogs in the yard and an awkward start.
From estimate request to first mow without phone tag.
Built during your one-time setup.
Estimate form built for lawns
Address, service, weekly or biweekly, gate and pet notes, and optional photos, sent to your phone.
Out-of-area check
Addresses outside your service area get flagged, so you don’t spend time quoting a lawn you won’t drive to.
Quote templates
Saved quote texts for mowing, treatments and cleanups, so sending a price takes a minute.
Start date and reminders
Once they say yes, they get the first service date and a reminder the day before. Gate codes and notes stay on the contact.
Everything in one CRM
Every estimate, reply and start date in one place on the mobile app, not spread across texts and notebooks.
Fair questions.
Can I really quote without seeing the lawn?
For many mowing jobs, yes, using satellite view and the customer’s photos. You can still do a site visit for big properties, slopes or cleanups.
Do customers have to pay online?
No. There are no deposits by default. You can bill and collect the way you do now.
Will this work with my calendar?
Start dates and appointments go into the CRM calendar, which syncs with Google Calendar.
What does it cost?
Every plan starts with a one-time setup: Website $497, Local SEO $497, Dominate $1,997. Plans start at $250 a month. Full pricing is below.
Everything else we do for lawn care companies.
What it costs
Simple plans. Real results.
Every plan starts with a one-time setup: Website $497, Local SEO $497, Dominate $1,997. Your site, Google profile and lead system go live 3 business days after we have your info, photos and access. Dominate adds ads and lead tracking, live in about 2 weeks. Just need a website? It's $250 a month.
Local SEO
Show up on Google in every town you serve.
per month
- 2 new town or service pages a month
- Weekly Google Business Profile posts
- Missed-call text-back and review requests
Dominate
Ads, lead tracking and the full growth engine.
per month · 20-Lead Guarantee
- Everything in Local SEO, plus instant replies, quote follow-up and win-back texts
- Google Ads and Local Services Ads, with every lead tracked to a booked job
- Monthly LTV:CAC report, weekly check-ins and a growth meeting
Setup: Website $497, Local SEO $497, Dominate $1,997. Local SEO: 3-month minimum. Website and Dominate: 6-month minimum; on Dominate, ad spend is paid directly to Google. Optional AI phone agent minutes are billed at cost. SEO results aren't guaranteed; the 20-Lead Guarantee applies to Dominate only.
See everything included →Book a free Growth Call.
20 minutes. We'll learn how you're getting jobs now and where you want to go, then tell you which plan fits, or if none do yet. No obligation.