Show up for “lawn mowing near me” in the towns on your route.
Lawn care lives on route density. A new customer three doors from your Tuesday stops is worth more than one twenty minutes away. Our local SEO focuses on the towns and neighborhoods you already mow, so the searches you win are ones you can actually service.
Why lawn care companies stay invisible on Google.
A site that looked fine when it launched can quietly fall behind newer competitors.
One page for the whole metro
“Serving the greater area” can’t rank in ten towns. Each town you want stops in needs its own page.
Treatments buried
People search “lawn aeration”, “overseeding” and “grub control” by name. If those services don’t have their own pages, you don’t show up for them.
Ranking where you don’t want work
Showing up in a town an hour away brings calls you have to turn down, while your own neighborhoods go to someone else.
Seasonal pages that never change
Spring cleanup and fall leaf removal pages that say the same thing all year, or don’t exist, miss the searches when they peak.
Slow on a phone
Heavy photos and old themes make pages crawl on mobile, and people give up before the estimate form loads.
Local SEO planned around your route.
Built during your one-time setup, then added to every month.
Town pages where you want density
Pages for the towns and neighborhoods you already service first, then the ones next to them.
Service pages for every line
Mowing, fertilization, weed control, aeration, overseeding, dethatching, spring cleanup and leaf removal.
Seasonal timing
Spring cleanup and aeration pages refreshed before spring, leaf cleanup and overseeding before fall, so they’re ready when searches pick up.
Technical fixes
Speed, mobile layout, titles, schema markup and Search Console errors checked and fixed every month.
Reporting you can read
A monthly report showing which towns and searches bring visits, calls and estimate requests.
Fair questions.
How long does SEO take?
Months, not weeks. Town and service pages can start showing up in the first few months; competitive towns take longer. If you need sign-ups before spring, Dominate pairs SEO with Google Ads and Local Services Ads.
Do you guarantee first place on Google?
No. Nobody controls Google’s rankings. We do the work that moves them and show you the numbers every month.
Should I build pages in the off-season?
Yes. Winter is a good time to add town and treatment pages, so they’ve had time to get picked up before the spring rush.
What does it cost?
Every plan starts with a one-time setup: Website $497, Local SEO $497, Dominate $1,997. Plans start at $250 a month. Full pricing is below.
Everything else we do for lawn care companies.
What it costs
Simple plans. Real results.
Every plan starts with a one-time setup: Website $497, Local SEO $497, Dominate $1,997. Your site, Google profile and lead system go live 3 business days after we have your info, photos and access. Dominate adds ads and lead tracking, live in about 2 weeks. Just need a website? It's $250 a month.
Local SEO
Show up on Google in every town you serve.
per month
- 2 new town or service pages a month
- Weekly Google Business Profile posts
- Missed-call text-back and review requests
Dominate
Ads, lead tracking and the full growth engine.
per month · 20-Lead Guarantee
- Everything in Local SEO, plus instant replies, quote follow-up and win-back texts
- Google Ads and Local Services Ads, with every lead tracked to a booked job
- Monthly LTV:CAC report, weekly check-ins and a growth meeting
Setup: Website $497, Local SEO $497, Dominate $1,997. Local SEO: 3-month minimum. Website and Dominate: 6-month minimum; on Dominate, ad spend is paid directly to Google. Optional AI phone agent minutes are billed at cost. SEO results aren't guaranteed; the 20-Lead Guarantee applies to Dominate only.
See everything included →Book a free Growth Call.
20 minutes. We'll learn how you're getting jobs now and where you want to go, then tell you which plan fits, or if none do yet. No obligation.