Win more pool repairs, equipment upgrades and renovations.
Weekly service keeps the lights on. Pumps, heaters, filters, salt cells, automation and resurfacing are where the bigger tickets are. We build pages, ads and follow-up aimed at that work, both from new customers searching for a repair and from the accounts already on your route.
Why repair and equipment work goes to someone else.
Repair searches are urgent and specific. A weekly-service site often isn’t built for them.
No repair pages
If the site only talks about cleaning, people searching “pool pump repair”, “pool heater not working” or “salt cell replacement” find someone else.
Quotes from the route never close
You spot a leaking filter or a pump on its last legs, mention it once, and it never comes up again.
No proof of bigger jobs
Equipment pads you’ve rebuilt and pools you’ve resurfaced are the best proof you have, and they’re not on your site.
Renovations take weeks to decide
Resurfacing, tile and equipment packages are big decisions. Without patient follow-up, the job goes to whoever checked in last.
Green pools treated as one-offs
A green-to-clean customer is often a weekly account waiting to happen, and nobody offers it.
Built for the jobs with bigger tickets.
Pages on every plan; ads and quote follow-up on Dominate.
Repair and equipment pages
Pumps, variable-speed upgrades, heaters, heat pumps, filters, salt systems, automation and leak issues, each with its own page.
Renovation pages
Resurfacing, tile, acid washes and equipment packages, with your own before-and-after photos.
Repair and cleanup ads
On Dominate, Google ads for urgent repair and green-pool searches, kept separate from weekly-service campaigns so budgets don’t mix.
Quote follow-up
On Dominate, repair and renovation quotes get a patient follow-up sequence that checks in without pushing.
Cleanup to weekly offer
On Dominate, green-pool customers get a follow-up offering weekly service once the water is clear.
Fair questions.
Do you handle warranty or manufacturer programs?
No. Warranties, dealer programs and parts pricing stay with you. We market the work and make sure the quotes get followed up.
I don’t do renovations. Is this still useful?
Yes. Equipment repair and green-pool cleanups alone can be worth building pages and ads for. We only market the work you actually do.
Can I use photos from customers’ backyards?
With the customer’s permission, and with house numbers and faces kept out of frame. We’ll help you set a simple photo routine for the route.
What does it cost?
Every plan starts with a one-time setup that builds your website, Google Business Profile and lead system: $497 on Website or Local SEO, $1,997 on Dominate. Plans start at $250 a month. Full pricing is below.
Everything else we do for pool service companies.
What it costs
Simple plans. Real results.
Every plan starts with a one-time setup: Website $497, Local SEO $497, Dominate $1,997. Your site, Google profile and lead system go live 3 business days after we have your info, photos and access. Dominate adds ads and lead tracking, live in about 2 weeks. Just need a website? It's $250 a month.
Local SEO
Show up on Google in every town you serve.
per month
- 2 new town or service pages a month
- Weekly Google Business Profile posts
- Missed-call text-back and review requests
Dominate
Ads, lead tracking and the full growth engine.
per month · 20-Lead Guarantee
- Everything in Local SEO, plus instant replies, quote follow-up and win-back texts
- Google Ads and Local Services Ads, with every lead tracked to a booked job
- Monthly LTV:CAC report, weekly check-ins and a growth meeting
Setup: Website $497, Local SEO $497, Dominate $1,997. Local SEO: 3-month minimum. Website and Dominate: 6-month minimum; on Dominate, ad spend is paid directly to Google. Optional AI phone agent minutes are billed at cost. SEO results aren't guaranteed; the 20-Lead Guarantee applies to Dominate only.
See everything included →Book a free Growth Call.
20 minutes. We'll learn how you're getting jobs now and where you want to go, then tell you which plan fits, or if none do yet. No obligation.